Why do we do what we do? Because food is at the heart of vital healthy living. More than any other contributing factor, diet and nutrition is our primary medicine for a happy and healthy life.

It sustains our health through pure nutrients, it promotes happiness when sharing a meal with friends and family, and it nourishes creativity when exploring and playing with new ingredients, flavors and recipes. It replenishes nutrients lost during strenuous exercise. And perhaps most importantly, we do this because good food comes from rich soil and we like playing in the dirt.

Our mission of working directly with thousands of marginalized smallholder farmers and improving their livelihoods by fair trade wages, sustainable living and organic agriculture, the food forests from which our ingredients come from provide nutrients rooted in uncompromised quality, honesty, transparency and traceability. We pride ourselves in providing our customers food products they can trust to be the purest and most nutritiously pure products in their respective category.

We take a “best in class” approach to everything we do and make. If we cannot be the best in category and provide our customers with a superior product, we don’t make it. We at Big Tree Farms are our first customers and if we don’t need it or won’t eat it, we won’t make it.


Coconut Sugar

Coconut sugar is Nature’s Perfect Sweetener™. Made from pure flower blossom nectar of the coconut tree, it is an unrefined, high nutrient and low glycemic sweetener that you can use in place of anything that normally calls for cane sugar. It mixes exactly like sugar as a 1 to 1 replacement, so much easier than stevia or agave so it's easy to make the switch. It has a flavor similar to a mild brown sugar; perfect for baking, in your coffee, tea or cereals. Since it pours and tastes like conventional sugar it's a perfect sugar replacement for the entire family.

Big Tree Farms is the global pioneer of coconut sugar, having introduced the world’s first certified coconut sugar in 2008 and the first Certified Fair Trade coconut sugar in 2014. We are the only vertically integrated brand of coconut sugar on the global market, which means we work directly with thousands of family farmers, harvesting the nectar from our own trees, processing the nectar at our own factories and shipping directly to our customer’s world-wide. This hands-on oversight allows us to ensure our product’s purity, quality, integrity and traceability.

No other brand can offer the purity assurance, quality, and social responsibility of Big Tree Farms products.

Health Benefits:

  • Our coconut sugar is low glycemic verified, which means we conduct regular human clinical trials to ensure our product is what we say it is. Our test results continually show a Glycemic Index of under 40 for both our granulated coconut sugar and our liquid coconut nectar. This means that it is pure and not mixed with cane sugar. Our coconut sugar absorbs slowly into the bloodstream, providing sustained energy, not the sugar high and crash like cane sugar. Other coconut sugars simply cannot provide this assurance.
  • Coconut sugar has one of the highest nutrient contents of any sweetener. We are not saying that coconut sugar should replace your daily dose of vegetables. What we are saying is, better to use a sweetener that has nutrients than not.
  • Coconut sugar is considered one of the, if not the most sustainable sweeteners in the world. This means it’s healthy for the environment, which ultimately means health for other plants, animals and people like us. Holistic health is our mission. Healthy biomes mean healthy lives.

Coco Hydro

Coco Hydro was developed as an alternative to the unsustainable practice of shipping coconut water around the world, as coconut water is on average 97% water and only 3% nutrients. This means there is a considerable carbon footprint created by needlessly shipping 97% more weight around the globe for only 3% of its nutrients. Did you know that over 1,500 plastic bottles are used in the US every SECOND? We created Coco Hydro as part of our ongoing mission to be part of the solution.

So how do we do it? We take young luscious Indonesian coconuts at the height of their nutritional content, evaporate the water, concentrate the nutrients and pack them in an easy to use, on-the-go solution for our modern lifestyle. With Coco Hydro you can incorporate the benefits of coconut water with responsibility that neatly offers flexibility and portability unlike any other healthy beverage. Perfect for the home, the office, the great outdoors, the daily workout, mountain bike ride and extreme sports, or just as an everyday delicious beverage. It's a convenient healthy alternative to sports drinks and soda.

For Sports Nutrition enthusiasts, Coco Hydro Sport provides a non-synthetic, non-isolate, whole nutrient alternative to artificial powders.

For coconut water drinks, Coco Hydro offers a more environmentally friendly, lower carbon footprint and a farm more convenient and sustainable option than bottled coconut water.

Health Benefits:

  • High in the 5 essential electrolytes your thirsty cells and swooning heart love: Potassium, Calcium, Sodium, Manganese and Magnesium.
  • Super portable - one 275gm pouch of COCO HYDRO is about 25 servings (depending on your strength of flavor). This means you can really carry it around with you pretty much anywhere. MUCH easier than carrying around 25 bottles of coconut water or 25 coconuts!... again, we tried.
  • More sustainable - were not shipping water around the world just for the 3% nutrients. Nope. Were bringing the nutrients to you so you can Jack & Jill up the hill to fetch a pale of water from your local water well. And because we arent shipping water around the world, we can bring this super duper product to you at super duper prices! Crazy Eddy would be sooooo happy!
  • We add a pinch of Ionic Trace Minerals to each batch to make sure you are getting your absolute critical dose of trace minerals in your diet. When all food was organic and the soil rich and fertile, this wasnt an issue. But with the stress that our modern soil is put under and the depletion of vital nutrients in our soils, most of us lack these essential trace minerals that our cells crave. We be watching your back... just want you to be healthy. And it tastes great! Its really pretty simple. Its a great product that serves your coconut water addiction at a lower price which also cuts down on fossil fuel usage, it tastes great and you can bring it anywhere. Hallelujah!

TRU RA: Pure • Plant • Nutrition™

We created the TRU RA line because we felt the raw food industry and the ingredients that were being promoted as “raw”, were not in fact Truly Raw™; in particular cacao/chocolate products.

What is RAW? What is the definition of raw food? Many say it is food that is not heated above 118˚F/45˚C. We feel that each food’s properties are distinct unto itself and its nutrient degradation due to heat reacts uniquely. Many companies claim to be raw, yet without a legal definition of what raw is, companies are able to market the ingredients they use without any oversight. Until there is a regulatory arm that can certify "truly raw" we will continue to lead with transparency. All Tru Ra products feature the processing temperatures, individually, on every product so that you know you can trust what you're getting is Truly Raw™.

While we are not militant raw-foodists, we do believe in incorporating a large percentage of raw foods into our diet. So our solution is to label each product with the temperature it was processed at, believing this is the most transparent and honest way of labeling our raw products.

TRU RA is cold processed Living Food Nutrition™ made from whole plants. All parts of the plant are used in TRU RA and are cold-processed to insure that the delicate nutrients are BIO-ALIVE™ for TRU cellular absorption and full nutritional assimilation.



Cacao’s legendary history is steeped in deep soul emotions. No other food can conjure up a response like chocolate. Like people the world over, our love affair with cacao and chocolate is held in revelry and mystery. We take our love affair to places that many consumers can’t and many chocolate companies won’t.

Not only do we work hand in hand with thousands of cacao farmers, even grow our own cacao and have our own fermentary, but we also built a chocolate factory out of bamboo to memorialize our cacao love affair. Within this fabled structure, we make chocolate unlike any other.

We start with Amazonian heirloom cacao that found its' way to Indonesia by way of seafaring explorers hundreds of years ago. We carefully ferment and dry the beans, which is the initial step to develop flavor. Then once the beans arrive at our factory, we start the proprietary process that Big Tree Farms is known for – our low temperature processing. Big Tree Farms cacao processing is unlike any other. We spent years developing a process that makes our cacao products Truly Raw™, maximizing the nutritional content whilst not compromising the sensual flavor we all expect from a high quality chocolate. Our low roasting process keeps the beans under 118˚F/45˚C via slow stone grinding the aromatic nibs during the refining process. This is how we keep the temperature controlled to retain the potent nutrients in the cacao.

Our chocolate uses only our own coconut sugar as a sweetener. No refined sugar, no soy lecithin and no artificial flavors. Just pure cacao and coconut sugar.

When making our raw cacao powder and butter, we take our stone ground cacao paste and cold-press it on our proprietary built presses, separating the butter from the powder. This cold-pressing is not nearly as quick or efficient as modern day presses that use high heat to separate the butter and powder, yet the flavor of our product is far more aromatic, complex and rich. This extremely complex flavor profile includes notes of chocolate, citrus, grass and clove. The resulting nutrient density is well beyond that of conventionally processed cacao powder.

Food safety is also a great concern of ours and we don’t compromise critical steps to ensure our raw cacao products are free from harmful bacteria. (perhaps we have a link on the page to a page in the blog that goes into this more… industry is concern about this more than consumers).

Health benefits

  • Cacao is PACKED with natural compounds.  Most authorities claim that cacao has more antioxidants than blueberries, pomegranate, cranberries and even red wine.  Yet, all these fruits and drinks are great for a healthy diet and lifestyle.
  • Promotes good health. Cacao is one of the best sources of natural magnesium, which is critical for a happy and healthy heart. Perhaps this is why its such a lovers food.
  • Promotes good blood circulation. Theobromine is a superior vasodilator, which means more oxygen gets pumped into your bloodstream, making it a great food for exercise.
  • Rich in minerals.  Cacao is a seed which contains many vital minerals our body needs to function optimally.